Enviromenal Samsung Marketing

yahoo.com

yahoo.com

Once again Samsung has done it again!  Already one of the most popular phones sold world-wide despite the negative slack created by Apple, they have created another positive look for themselves.  There not just leading in sales, popularity, and technology.  There Environmentalists as well.

Recently, the UK carbon trust certifications gave only Samsung the Carbon Foot Print Certification.  It was the Galaxy SIII that set the standard for the lowest carbon foot print by using more efficient charger, usage of raw materials, and reducing emissions during assembly. According to UK Carbon Trust, Samsung is submitting all their products to improve and meet environmental standards.

 Since 2009 Samsung had dedicated it focus to a new strategic Plan called the “Green Management Strategy”. It’s a plan to make “innovative solutions to environmental friendly products”.  Already Samsung is nature inspired.  But Bill Skeates, head of Samsung sustainability had another idea which was brilliant.  Not to make just a great phone for customers, but to make a phone where customers feel like they are fulfilling an environmental responsibility.  Here the carbon foot prints shows the impact on the environment and what needs to be done to improve them. 

What a technological, environmentally, good looking phone.  The Galaxy SIII has set the standard and taken Samsung to another level.  Really? What could be next? 

                                                                                       Elvis Esperanto